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2020 Google Updates

With more than two trillion searches each year and more than 20-year history as a search engine, it’s no surprise that Google updates its algorithms so often. Just last year alone, the search engines have launched more than 300 changes to the Google search. Every day, Google makes minor amendments to its search engine’s algorithms,

Measuring Content Performance

So, we posted about top tips for content writing and increasing website traffic in the past. But… how do you actually get to measure its performance? Do you solely rely on page views? Would you consider the number of shares & likes underneath produced content as reliable? Just a few years back, content marketers were comfortable