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Things to Look for When Choosing a Web Design Agency in Leeds

Choosing-The-Best Web-Design-Agency-Leeds

Choosing the best Digital Marketing Agency for your business comes with a lot of obstacles. Finding the perfect fit for your business in a crowded digital landscape might be a tough task. That’s why we’ve compiled a few of the most important tips that you should use when on the lookout for the Best Digital Marketing Agency in Leeds.

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In today’s digital era, no website ultimately means no business. Technological advancement has changed consumers’ behaviour considerably. It is now possible to get almost everything right at your doorstep with just a few clicks. There are tens of thousands of website design and development agencies in the United Kingdom alone. Which is the right one for your business? Many marketers don’t know where to start.

One of the hardest things about launching a new website is choosing the designer. With so many design agencies out there, it can be a monumental task just trying to figure out which one is right for you.

This is certainly not a decision you want to take lightly. After all, your website is going to be the online face of your business. It will be the first point of contact for many of your potential customers. Your website will be a driving factor behind whether or not people choose to do business with you.

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That’s why it’s so essential to choose a design company that will actually help you reach your target audience—and your business goals. So how exactly are you supposed to choose? Here are twelve things to look for when selecting your web design company:

Responsive Design

Responsive design is not just a trend. It’s simply the best way to design a website these days. Even Google thinks so, especially after a few recent updates. If a web design agency isn’t well-versed in responsive design or suggests a separate mobile website is always better, then they’re probably not right for you. While there are some cases where a separate mobile site might have some advantages, responsive design is generally the preferred solution. As mobile and tablet usage continues to grow, you need to be sure your business is optimized for every device. The right website agency in Leeds like Vindicta Digital will get you there. We make sure to design only those sites which will work flawlessly on every platform, with the mobile generation always in our minds when we build your website. It’s important that each section you have as a company is designed to be responsive to both the desktop and the mobile because you never know who will access your site and when. 

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Portfolio of Live Websites

The portfolio of Live websites is also as important as the previous point. Before hiring a Web Design Agency, you want to make sure that you browse their previous project. This will help you evaluate whether the agency that you’re interested in offers the same style of design that you would like to get as an outcome for your own website. Looking through the portfolio of the Live Websites that are already built by the Agency of your interest, will let you find out more.

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Conversion

A designer has to know more than how to make something look nice. A good web design agency includes a team of designers who know what makes websites convert. That means they know the proper layout, navigation, and calls to action. An “if-it-looks-good-they’ll-convert” philosophy doesn’t cut it these days. Your designer needs to use data and proven methods when creating your site.

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Look at their website

This is one of the most important steps in the process of finding a web design partner.

If a web design agency’s site looks old, outdated, or otherwise bad, that agency is probably for your company.

The reason is simple: Good web design agencies should be able to build an excellent website for themselves. That doesn’t mean their site needs to be exactly what you’re looking for in your own site — every company has different needs, and their websites have different functionalities. But that does mean you should be able to find all the information you want within a few clicks of the agency’s homepage.

Finding information quickly is essential to creating a good website. Websites that require users to click more than a few times to find what they want will drive users away. And when you’re making a website, that’s the last thing you want to do.

In addition to navigation, you also want to check the agency’s site for load times, high-resolution images, engaging graphics, and even videos. These elements aren’t necessarily essential for an agency’s website, but it shows that they understand how and why they’re important.

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Experience

You might think it would be great if your web design company only worked with one industry. After all, if they only do websites for cat leashes, then they must really know cat leashes, right? Perhaps, but it also means you’re probably going to end up with a cookie-cutter website that’s indistinguishable from the other seventy-five cat leash websites they did this year. A web design company that works with a wide variety of industries is more likely to create a unique website that will reach a bigger audience. Your website has to stand above the competition, not be identical. 

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Design with CMS in mind

You need a content management system for your website. Without it, you’ll be calling a developer every other day with another request to update your site. Only the best web design agency in Leeds will be familiar with the best content management systems (WordPress, Drupal, Magento). If your designer recommends a static HTML website, then you need to find a time machine so you can get back to this decade.

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They Keep Up with Modern Design Trends

The last thing you want from a new website is a design that looks like it would’ve been popular last decade. A web designer in Leeds needs to keep up with the latest technology and modern design trends. Customers are much more likely to trust a business if their website looks modern. Good design companies incorporate what’s hot in their websites. A web designer needs to be familiar with parallax scrolling, flat design, responsive, and dozens of other styles and elements. Of course, that doesn’t mean they should just push all the newest fads. There needs to be a balance between what’s modern and what’s proven. A website has to do more than just look fresh.

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Do they do online marketing too?

If your website needs to be found on search, you need to find out if the web design agency in Leeds will also do anything about it, not when the project’s halfway through, or nearing completion.

A successful online marketing campaign needs the website to be set up right, stuff like page names and how your copy’s structured; things you’ll be working out right at the start of the project. If your web agency does online marketing too, you’ll get a more joined-up approach to the whole project. If they don’t, how will they work with the people doing your SEO?

At Vindicta Digital, we offer a full-service digital agency experience. Combining the most effective forms of digital marketing, SEO techniques and web design and development services we craft campaigns that bring with them a substantial Return on Investment.

Searching for a Digital Marketing Agency in Leeds?

You found us! Our Web Design and SEO Agency in Leeds are recognized as exceptional, so you will be in the right hands with us.

At Vindicta Digital our services range from an offering of web design, digital marketing strategies, social campaigns and videography we also offer the more technical stuff such as SEO  (Search Engine Optimisation), online relationship management, digital branding and so much more.

 

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