Informative Facts About Digital Marketing


The Internet is ever-changing, which is why it is important stay up-to-date with the latest digital marketing trends to keep growing your business online.

Statista reports a 13% increase in digital marketing budget compared to August 2019 (11.8%) in their study. This only goes on to show the importance of channels like social media, content, SEO, video, and more.

Here are some fun facts you may or may not know about Digital Marketing:

  1. The average consumer attention span is 8 seconds so you need to make your content count!
  2. Infographics are liked and shared on social media 3 times more than other types of content – Social Media 
  3. Content with relevant imagery gets around 94% more views.
  4. Search ads can increase brand awareness by 80% and display advertising has proven to increase traffic to a website by 300% – PPC 
  5. Search engines drive around 93% of all website traffic.
  6. Google gets more than 77,000 searched every second. This means there are 2 trillion searches per year. This also suggests that Google is one of the best and profitable search engines.
  7. Within a day, 76% of people who search for something nearby on their smartphone will visit a related business and 28% of searches for something nearby result in a purchase – Local SEO 
  8. Link building is the most difficult SEO tactic, according to 65% of marketers.
  9. Titles with 6-13 words attract the highest and most consistent amount of traffic (my title has 7, maybe that’s why you’re here!?) – Content Marketing 
  10. 88% of website visitors do not come back after a bad experience. – Website Design


Wrapping Up

Since digital marketing trends are always changing, businesses must keep up to date with these changes to remain successful. These facts provide you with insight into the industry and help you develop the best marketing strategy. By considering these digital marketing facts, brands can easily explore the available avenues to develop and improve their strategies’ effectiveness. Using these points in the right way can be a stepping stone to great success.

If any of the above has sparked some interest and you’d like to discuss any of these further then give the team at Vindicta Digital a call on 0800 009 6328

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