The Benefits of Hiring A Social Media Management Company

Advancement in technology has made it necessary for every business to have a social media presence. With the right social media strategy, your brand will have better exposure. Irrespective of what your business is offering, social media is a strategic marketing tool to strengthen your brand. People may think that having a social media strategy

Google Crawl and Indexing Update March 1, 2020 : Latest Developments for Improved Search Results

What is the latest Google Algorithm Update? This is a question that SEOs search the most nowadays. The major reason for “Google Algorithm Update” becoming such a trending keyword is due to the uncertainty caused after the rollout of each update. Google rolls out hundreds of core algorithm updates each year and the search engine

LinkedIn Statistics to Know in 2020: Uncover Insights and Trends for Strategic Business Networking

What channels are you focusing on the most in 2020? Facebook may be the largest social networking site in the world today, but LinkedIn has been supporting its users for a longer period. And more importantly for those looking to network and develop business connections, LinkedIn users know the platform as the “professional social networking

Measuring Content Performance: Analyzing Success and Optimizing Strategies for Maximum Impact

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So, we posted about top tips for content writing and increasing website traffic in the past. But… how do you actually get to measure its performance? Do you solely rely on page views? Would you consider the number of shares & likes underneath produced content as reliable? Just a few years back, content marketers were comfortable

Artificial Intelligence Marketing: Exploring the Concept and its Significance in the Digital Era

Artificial Intelligence, what is it? Artificial intelligence marketing (AI Marketing) is a method of leveraging customer data and AI concepts like machine learning to anticipate your customer’s next move and improve the customer journey. By now, savvy marketers may have heard of Artificial Intelligence Marketing (AI Marketing), the newest wave of data-driven marketing strategy that

Accelerated Mobile Pages (AMP): Enhancing Mobile User Experience and Website Performance

Let’s start by defining the term that not everyone is yet familiar with. What is AMP? AMP is a global initiative with one major goal; faster mobile websites. It stands for Accelerated Mobile Pages. So initially, AMPs are a web component framework that enables the creation of accelerated mobile pages. As a result, a combination